Nestlé's Kit Kat has made their first esports sponsorship. Kit Kat is officially the first candy sponsor for the Los Angeles Valiant of the Overwatch League. This sponsorship also gives naming rights to Rivalry Weekend on August 24-25. Hosted by The Los Angeles Valiant, Kit Kat Rivalry Weekend will take place at the L.A. Live in Los Angeles, including branded activations both inside and outside of the arena.
Source: Esports Observer
Photo Credit: Blizzard / Overwatch League
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